FDA reverses marketing ban on Juul e cigarettes Juul: FDA reverses order taking vaping products off the market in US, opens door to possible authorization ABC7 Chicago Imagine helping kids stay safe from vaping before nicotine takes hold! Did you know 97% of youth who vape use flavored products? Learn more at www.SpottheSigns.net. #FCPH The Food and Drug Administration has authorized Juul Labs to keep its e cigarettes on the market, a major reversal after the agency completely banned the company's products in 2022.